Dr. Phil McGraw Announces Return to Primetime TV on Merit Street Media Network
Renowned TV personality Dr. Phil McGraw, known for his long-running daytime talk show “Dr. Phil,” is making a return to television, but this time in primetime. McGraw shared the exciting news via X (formerly Twitter) on Monday, less than a year after ending his daytime program.
McGraw, 73, announced that he will be returning to the small screen on his own network, Merit Street Media. In his video announcement, he emphasized that the network is not just his but “our network.” McGraw’s new venture aims to focus entirely on the topics and issues that matter most to viewers, giving them a platform to discuss what they want.
The new show, titled “Dr. Phil Primetime,” is set to premiere on February 26. It will feature a live audience and will be filmed in a brand new studio located in the Dallas-Fort Worth area in Texas. The program will follow the same format as his previous show, “Dr. Phil,” and is scheduled to air at 8 p.m. ET.
Merit Street Media is described as a “new cable TV network dedicated to bringing viewers essential news and entertainment,” according to a press release.
In a statement, McGraw emphasized that the audience would dictate the content of the network, as they are an integral part of it. He expressed his commitment to helping individuals, couples, and families engage in important conversations, confront challenging realities, and find practical solutions for positive outcomes.
McGraw also reiterated his love for talking to real people about real issues, particularly those who actively seek solutions to improve their lives. He believes that using common sense, fact-based information, and action plans can create meaningful results.
Dr. Phil McGraw’s decision to shift his focus to primetime programming comes after he revealed in January that his daytime talk show would be ending. He expressed his concern for the American family and his determination to help restore core values and clarity of purpose.
McGraw’s television journey began with frequent appearances on “The Oprah Winfrey Show” in the late 1990s before establishing himself as a prominent TV personality and host of the long-running “Dr. Phil” talk show.
The return of Dr. Phil McGraw to primetime television on Merit Street Media is eagerly awaited by fans and viewers who have followed his career over the years.